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Living Room Decor Ideas | Expert Interior Design Tips

Hi, I’m Christan Vick, a home stylist at The Home Depot. Whether you’re looking to totally redo your living room or just bring it up to date, here are some trending decor ideas to help you get the look that you want. Wall color plays a big part in freshening up a room, so it’s a great place to start. And you don’t necessarily need to paint all the walls. Break up a larger room by applying a complementary or contrasting color to one accent wall. And don’t be afraid to go bold with your color choices. Also consider wallpapering all or one of your walls. Wallpaper is back, a popular new trend. And today’s wallpapers offer a wide array of bold patterns, vibrant colors, and unique textures. Your paper selection can reflect your existing decor or stand out in a fresh, unexpected way to make your room pop. Once you’ve created your focal point, you can start positioning your furniture. Start by positioning your largest pieces first, and then layer in rugs, tables, chairs, and accessories. Create a conversation area by keeping furniture close together in intimate groups.

Don’t spread things too far apart, but do allow enough room between pieces for passage. 2 feet is a good rule. Your conversation area can feature a mix of sofas, loveseats, or chairs, whatever best suits the size of your room. If you do place furniture along the edges of your room, float pieces a few inches away from the wall. This allows the room to breathe so that it doesn’t feel cramped. Gallery walls are a huge trend. You can create something balanced and symmetrical or go for a more free-flowing and organic feel. To figure out your gallery wall, lay all of your pieces down on the floor. Move them around and play with what looks best next to each other.

Or you can design your gallery wall by using paper cutouts of each art piece. Experiment with arrangements before deciding. There are also online templates to help. Ideally, one of your larger selections should serve as an anchor point for the arrangement. Try mixing in other shapes, textiles, or sculptures to tell your personal story. You can also display your art pieces on decorative wall shelves so that you can easily rearrange your art as your tastes change. When shopping for textiles like pillows, window treatments, and area rugs, it’s helpful to bring along a sample of your wall and furniture colors. Coordinating these design elements will help tie the whole room together in one cohesive look. If you have neutral-colored furniture, add pops of color with pillows. When mixing patterns, make sure they complement each other in either tone or color. Start with larger random patterns and mix in smaller repetitive pattern pillows around them. Limit the number of pillows you use so that they grab attention.

Area rugs can help create different sections within a room as well as reinforce your overall color scheme. When shopping for area rugs, consider choosing an outdoor rug. They are typically more durable, fade-resistant, and easier to clean than indoor rugs. Plus there are vibrant patterns and colors that you may not expect to find in outdoor rugs. An important element in any room is lighting. It can showcase certain aspects of a room and help set the tone. Floor lamps and sconces are great options for mid-level lighting. Table lamps work well for low-level lighting. Here’s a bright idea. Change out your bulbs for ones with updated LED or smart technology. The new LED bulbs not only lower your energy bill, they offer better color, function, and design options than bulbs that came out just a few years ago.

Smart bulbs let you dim and program your bulb’s brightness and on times. They make it easy to create overall directional and ambient lighting in each room. Good luck with your project. I hope it’s a lot of fun. For more inspiration on home decor and creating a look that you will love, visit us online at .

3D Visualization in Practice training for beginners Interior Design

SUBTITLES Download the file You’ll find it in the description of the film Open the downloaded file On the drive c: \ will be created folder called 002_living_Room01 … The folder 002_living_Room01 … contains all the necessary files Go to the desktop Open the program Google_SketchUp_8 Click _File_ Click _Open_ Click _Computer_ Double-click Disk (C:) Double-click on the folder 002_living_Room01 … Click once on the file 01_LivingRoom01_SU Click once _Open_ Click the left mouse button _Window_ Click the left mouse button _Components_ Hold down the left mouse button on the blue bar Move the window to the right Click the left mouse button View_Options Click the left mouse button Details_ Click the left mouse button In_Model Click once the left mouse button on the 01_slab_0 Move the cursor to the point “1.” Click once the left mouse button Click once the left mouse button on the 02_Walls Move the cursor to the point “1.” Click once the left mouse button Click once the left mouse button on the 03_Sofa Move the cursor to the point “1.” Click once the left mouse button The other elements of the scene move to the point “1.” in the same way Clicking once the left mouse button on the selected item and then clicking once in the point “1.” Move the mouse cursor to the _Scene_02 Click once the left mouse button The scene is ready to photorealistic 3D visualization Go to the desktop Open the program Kerkythea Click the _Open_ Expand the list Click C: \ Double-click on the folder 002_living_Room01 …

Click once on the file 02_Living_Room01_KT Click _OK_ Move the cursor on the icon and click _Start_Render Expand Threats_ and select the maximum number that appears on the list Turn off the Render_in_Background Click _OK_ The percentage progress can be observed in the upper left corner A red icon _Start_Render_ means that the process is in progress There is mini preview of the visualization in the lower right corner A green icon indicates that the process has been completed Click on the _Image_ Maximize the window Voilà ! . bamboo sheets

How Colours Affect Lighting Design | ARTiculations

If you’re ever pick up a paint colour chip and flipped to the backside, it probably says the name of the colour, the colour code, and often also something that says Light Reflectance Value. Most people will probably never pay attention to this number. But if you’re a curious individual, which I assume most of you watching this video are, you might wonder, what does this number mean and what is it used for? Light Reflectance Value is a measurement of the amount visible light, when illuminated by a light source, that’s reflected by a surface in all directions and all wavelengths. It’s a value that’s generally used by Interior Designers, Lighting Designers, and Architects to determine what is the most appropriate colour to use on a surface. Of course, it’s not the only factor that matters in colour selection, but it is one of the most important, yet also often overlooked aspect of design.

Light reflectance value not only affects how light or dark a space looks and feels It also dramatically affects the performance of lighting sources, the ability to reflect and absorb natural day light, the energy efficiency of the building, as well as accessibility for people with visual impairments. To understand how Light Reflectance Value works, we first have to be clear about what the word “value” means in the context of colour. There are three main properties of colour: Hue, Saturation, and Value. Hue is the classification of colour on the spectrum, these are your reds, blues, greens, oranges, yellows, etc. While Hue is generally important in determining the aesthetic feeling of a space, to someone with colourblindness, they may not see a difference between colours of different hues. Saturation is the intensity of the colour, how dull or muted a colour looks vs. how intense or vivid it is. Saturation is often confused with Value, as it may seem like an intense colour is “brighter” than a dull colour.

But saturated colours vary in value and often can be very dark when it comes to the amount of light it actually reflects. Light Reflectance Value is expressed from 0 to 100. 0 means the colour absorbs all the light and reflects nothing. 100 would reflect 100% of the light. In everyday reality though, nothing will absorb all the light. I mean, unless your wall is, like, a black hole, but that would be a big problem. Even the darkest paint will usually have an LRV of about 3 to 4. And generally the highest LRV you’ll see are in the low 90s. A designer will evaluate what is the functional requirement of the space, how much access is there to windows and natural light, what lighting fixtures are used in the space what is the energy requirement of the project, and use these factors to determine what is the appropriate LRV each surface needs to have. So lights come in varying levels of lumen output.

But how much of the light emitted from a source ultimately ends up being usable depends on a lot of different factors. One of these factors is how reflective the surrounding environment is. A room, especially the ceiling, that’s painted in low LRVs colours will dramatically reduce the amount of light that’s in the space. Some environments require higher light levels than others. For example a designer will typically specify ceiling LRVs of 85 or more, and wall LRV of 70 or more for office environments where detail tasks are being performed.

In a boutique retail shop, or nightclub, lower LRVs may be used to achieve a darker, more intimate atmosphere. However the designer will still need to ensure that the light levels are appropriate for employees to perform their tasks and for everyone to get around safely. In most commercial projects, an interior designer will coordinate LRVs with a lighting designer, who will carry out lighting calculations and other photometric assessments in order to develop a lighting plan that achieves required light levels. Some property owners and/or municipalities may also have energy requirements such as wattage restriction on artificial lighting, or requiring the use of daylighting. In this case, increasing the LRV of ceilings and vertical surfaces may be needed to maximize the reflectance of natural light and reduce the amount of artificial lighting needed for the occupant to safety and effectively perform their tasks.

After all, it’s literally a sustainability strategy that costs nothing. Designers also use LRV to design spaces that are inclusive of people with disabilities. Contrary to popular belief, most blind people have some level of vision, but many will have trouble distinguishing one surface from another if their values are too similar. Thus, using high value contrast between surfaces is crucial in ensuring occupants can get around safely and efficiently. For example, handrails, stair-nosings, start of ramps, edge of platforms, and signage graphics should have a high level of contrast against their surroundings to be visual apparent to the viewer. Most accessibility standards recommend a 70% contrast for these locations. This is the formula for calculating 70% contrast. While in most places it’s only a recommendation, in some locations, such as in detectable warning surfaces in California, it’s a mandatory building code requirement. It’s important to remember that these design decisions not only helps blind people it makes the environment more accessible to everyone, including near-sighted people like me when I’m not wearing my contacts or glasses, or any person in low-light conditions such as during a power outage when only the emergency lights are on.

In my many years of being a designer I’ve definitely heard people joke about how all we do is pick colours. And honestly I don’t take it as an insult. While it’s obviously far from all that we do, choosing the right colour is a really important job. It affects the environmental experience of the space, contributes to human comfort, influences energy efficiency, and is crucial in ensuring safety and accessibility. Thanks for watching everyone! If you liked this video, here are some more like it that you can check out.

And don’t forget to subscribe for more to come. Bye for now! *snap* .

2BHK Livspace Interior Design in Bangalore | Lakshmi

Hi, I’m Joseph. I’m Lakshmi Joseph. Hi, I’m Rebecca. We are all basically from Bangalore. Actually, this is our new house and we bought it in the month of July. See Livspace, I was just doing Google search. I got to know so many interiors (firms), okay. So when I met them personally, they had given me only the e-commerce designing. But I wasn’t able to imagine how the design is going to be. Whereas when I went to Livspace, personally I could see the materials and what they are going to use and how it looks like. So, that is where I could realise this is what I wanted.

So, that’s how like, I was a bit interested and was so impressed by Livspace. It was only because they had all this display unit. We were so convinced about the quality. First I met Uma and she took me (around the design centre) and then she showed all the designs and all that. And then I came out with my designs. What is that I’m expecting, how the designs should (be). Finally, we came to find one design that how it has to be. (About) Livspace, what I really loved is wardrobes. The best product which you can select from Livspace is the wardrobes. For me my favourite place will be the garden area because I like to sit there and relax and even we, as a family, we party sometimes there and it’s real fun. If you ask me which is your favourite room is my pooja room. Because that I wanted my pooja room to be done very well and according to my imagination.

And my expectation, my pooja room has come (out) so well. I’m thankful to Uma. So my favourite room is my own room – my bedroom. The main reason is because I’m very fond of having those huge glass mirrors in my wardrobe. (She is a dancer) It was my childhood dream and thanks to Livspace actually for fulfilling that. I think that’s something that I like from Livspace is actually their finishing. But the partition jali that they’ve put in the kitchen has come out really well. It gives that elegant look in the house. And also the best part about theirs is the cabinets. The finishing of the cabinets is also really good. The way you know you don’t have to be, what you say, it’s not messy at all when you open it and forget to close it or something. It closes by itself, that’s the best part. Everything about the finishing is really good in Livspace. The best thing is that everyone who comes home stays here for at least a day. They feel like they are staying in a hotel (resort).

And even we feel so in spite of staying here for almost 6 months We still feel like we’re staying in a hotel and not in our own house. Livspace is the best place where you people can go for your interiors. All the people were very kind enough to cooperate with us and they have lot of patience and they have done very good job for us. And we’re so happy with them. .

Airbnb Interior Design Tips: Kitchen and Bathroom Tour (Part 2) | Nestrs

– Hey guys, welcome back! I thought today would be a great opportunity to finish our Columbus, Ohio Airbnb tour. In today’s video, I’m going to show you our kitchen, our bathroom, and what we do to stock it to get all those five-star reviews. So come on in! (music) So welcome to our Airbnb kitchen. So this kitchen is pretty small, so you’ll have to bear with me as I give you the tour with the video here. But my main objective with the kitchen was to give everyone what they need in order to make themselves a meal and feel like, when they wake up in the morning, they’re at home, there’s a coffee station, it’s fully stocked.

The more I can anticipate my guests’ needs, the more five-stars I’m going to receive. Because they’re going to reach for something, and they’re going to find it. So I’m going to start right here with the sink area. I provide dish soap, I provide every cooking utensil you can think of, from a potato masher to a garlic/cheese grater, to spatulas. I mean, you name it, it’s there. In this cabinet, I’ve debated actually over labeling these cabinets so that guests know where things are, they don’t have to go digging through things. But this kitchen isn’t so big, I haven’t had to worry about that in this one, so I’m leaving the labels out of it. It just makes it look nicer. So I have I have the ability to host four guests in this Airbnb, so I provide four of everything. That way it just keeps it simple, there’s not too much clutter, I’ve got four bowls, four small plates, four large plates, I do have a plethora of glassware. I do provide four wine glasses, rocks glasses, some water glasses, and then some larger pint glasses.

So you have your glass options available to you. I also have a dish rack, this is where guests can wash the dishes, let them dry. It’s my only request on things that they need to do before they leave. They need to do their own dishes. Everything else, we take care of. I just find that that just keeps the sink, you know, clean, clutter-free. If my cleaning person can’t get in here right away, nothing’s stinking up the place too much or what have you. I don’t know, it’s just what I request of our guests. I also have plenty of paper towels.

This is a dish-drying rag. I’ll show you over here, I also have a hand-towel rag. And then I also have hand soap, and I also provide a sponge. Now, I can get these for pretty cheap when I bulk order on Amazon, that way, I can change it out every few guests and they have a nice, clean sponge to clean their own dishes with. And then, I’m going to show you what I’ve got going on in these cabinets down here, so come with me. Okay, so under the sink, you will find that I do supply my guests with sandwich bags, aluminum foil, plastic wrap, all-purpose cleaner. They’ve got oven mitts, um… What else do we have? We have back-up dish soap, I’ve got trash bags, and we have coin-operated laundry downstairs, so I have a little bit of just powdered laundry detergent. I actually don’t have any dryer sheets, I could add that, that wouldn’t be much of an expense for us to provide.

The laundry detergent is there, so that’s what we’ve got in there. And then over here, so in this drawer, I have all of our flatware. I, like before, I provide four of everything. I also have an ice cream scoop. And we have a coffee station, so I also have a tea… I don’t know what you call this, a tea tool? Four of everything, I’ve got some scissors, and then guests have actually left behind chopsticks, straws. In this drawer, I’ve got chip clips, wine key, birthday candles, and actually, that’s the only candle I have available in the Airbnb. I like to reduce liability, so I don’t have any wax candles in the apartment. Can opener, um, I have a meat temperature taker. Um, measuring cups, measuring spoons, champagne stopper, and a wine stopper. So yeah, I really, really try to think about everything someone could need in order to have a meal or a nice drink or a cocktail. In this drawer, you’ll see plenty of pots and pans, lids. I’ve got a spaghetti strainer. I’ve got a pizza stone. And none of these things actually cost us a lot of money.

A lot of them, I was able to pick up at local thrift stores or on sale on craigslist from real estate sales, estate sales, those sorts of things and you can really stock up your Airbnb kitchens with nice, quality materials. So some of these are like Farberware, um what’s that other popular brand? Princess, I know is one of Princess House, I mean these are really nice, you know, nice pots and pans. So I’m gonna show you what else I got going on in the upper cabinets. Okay, let’s complete this side of the kitchen tour. I showed this far cabinet, that has our dishware and our glassware. This cabinet has coffee supplies. Up here I have everything you need to make a cocktail. My fifteen years or so in the hospitality and beverage industry, reminds me how important it is to be able to make a great cocktail, especially if you’re on vacation or away from your home.

I think it’s an important thing to have. So I’ve got some martini glasses, a shaker, a jigger, a muddler, just your basics. Over here, I’ve got, this is kind of my baking set, if people wanted to bake. I’m telling you, I have everything. I have an electric, words are losing me right now, but a blender guy, a spatula, the tools for it. I’ve got some pie pans over here, it’s probably a little overkill, but I already had these things so I just threw them into the Airbnb, just in case. Over here, I’ve got some spices, they’re all your basic spices. I have salt and pepper on the table and over here I have like thyme, garlic powder, red pepper. Some guests have left coconut oil, vanilla syrup, and they just leave it behind, which is really nice because then the guests after them can enjoy those spices. And then over here, I have, I went to Ikea and I got a bunch of plastic tupperware, so if guests want to take it with them, when they’re out for the day or if they make some food and they have leftovers, they’ve got something they can put it in.

I also have some Pyrex that I found at an estate sale that was really cheap so I thought why not? And then I have some flower vases just because I have them. In the far cabinet, I have extra paper towels. So, yeah cabinets are pretty full with all the basics, some not so basic stuff that I just had and provide anyway. Let me show you what’s going on in the rest of the kitchen. Alright, just below those upper cabinets I was just showing you, I’ve got a gas stove, I have that hand towel I was telling you about. In the broiler I have a few cookie sheets. In the freezer, I’ve got an ice cube tray that I have my cleaner refill with each cleaning, and other than that, the freezer’s empty and the refrigerator’s empty, it’s just extremely clean.

So this is my favorite part of any kitchen, the coffee station. I found this kitchen cart at Ikea. Great price, the butcher block top is beautiful. I got black to go with the black and red and green motif I’ve got going on in this Airbnb, plus it houses all these great things. I’ve got a Farberware knife set and, of course I have Keurig that has, not only K-Cups, that I keep stocked over here, but I also have a regular coffee pot that’s made for Keurig and a reusable K-Cup in case anyone wants to bring their own coffee grounds and they can reuse the coffee cup, the K-Cup. I’ve got creamer, sugar, coffee stirrers, to-go cups, I provide four, for each stay, and then I also have this tin back here, that’s full of teas, black tea, herbal tea, flavor teas. I’ve got a microwave, I’ve got cutting boards down here.

Over here, I’ve got a really cool story about this decor. A friend of mine gave me hand towels when I left New York City and they were really cute but they were white and they say cute things like, “When I sip, you sip, we sip,” “Drop it like it’s hot,” and I was like, I can’t let these get ruined by, you know, dirty hands and whatever, so I cut them up and I framed them and they actually make really great kitchen decor. And then this is really cool because in one of our renovations, we found an old fork and spoon in the wall. It’s not real silver, but I just love how antique it looks so I put that in the wall decor too. This is a mango wood setting table that I got from West Elm. It’s got leaves on both sides so if people want to make this bigger, they totally can.

We provide two extra chairs in one of the closets in the Airbnb. And this is mango wood, so it matches the coffee table and the two bedside tables in the bedroom. So I repeat the mango wood situation. Pepper, salt, toothpicks and then this. If you have an Airbnb, VRBO, whatever platform you use, you really should have a Guest Welcome Booklet. So we email this to all of our guests before they arrive, so they have all of this information. But we give Nick and my cell phone number. We have everything you need to know about the area, where the local hospitals are, police station is, where the first-aid kit is, um, our house rules. We’ve got house quirks in here, so our keypad, sometimes the button sticks and you can’t put in your code and people have, one time, one time someone freaked out and then I put that quirk in here, so if you put the house quirks, maybe your hot and cold are reversed, whatever it is, just put it in here that way guests know like hey it’s not a big deal, just this is how you need to do it.

We’ve got amenities, so our wifi name and password, how to use the tv, and I mean step by step how to use the tv because if you’re like me, I’m like, if it’s more than just pressing the power button, I need you to walk me through it. Um, Essentials that you can find in the Airbnb, restaurants and bars in the area that we love, and then transportation, from the bike share, to bus, to how to get to the airport, to car share, to Uber/Lyft, to the Yellow Cab of Columbus, we have it all in here. And the rest of the pages, I actually share how to buy some of the stuff in the Airbnb.

We partner up with local makers and this way if someone says, “hey, I love that really cool map,” you’ll see it, “decor over here, where do I get one?” they can see it here. Oh you can go ahead, you can contact that maker and get one for yourself. I have one more area in the Airbnb kitchen that I want to show you. The last stop in the kitchen is this chalkboard wall. That actually wasn’t my idea at first. We had some friends staying in the Airbnb before we listed it. I had to do this sometimes so that they can tell me what I’m missing, what they went to reach for and they didn’t find.

It’s a great way to just figure all that out before you go ahead and list it on any short term rental platform and my friend was like, he was looking at the kitchen, he was like, “You know, this is a big blank white wall.” He was like, “This would be a great opportunity for a chalk wall. I was like, “Yes it is!” And all of the sudden I had the whole thing laid out in my head. Now I didn’t design it with the handwriting. I have a friend who does graphic design and I asked her, I was like, “Here are the dimensions, here’s what I want it to say.” She designed it for me and then I took her design from her email, had it on my phone while I tried to replicate it as best as I could, because using my hands and doing artwork is not my strong suit but it turned out really well, plus I partnered up the local maker who makes these great state maps from plywood.

She cuts them out and then she puts the map over top of it. It’s a great addition to any Airbnb so I’ll put her information in the comments below. I’ve got the state of Ohio, right here, “Welcome to Columbus” and then below, it just has a request to remove your shoes because we have nice rugs, our wifi login information. Even though we have it in the booklet, you could find it on the listing’s information online, we’ve got it here as well and then a few of our favorite restaurants in the area. So I love the chalkboard wall, it turned out really well, I wanna go ahead and show you our bathroom, so let’s go take a look. Alright, so here’s our super tiny bathroom. The one thing that I actually wanted to talk to you about in this video, before I show you how we set up the bathroom is we didn’t renovate the bathroom or the kitchen in this Airbnb because our return on investment is much greater if we actually just leave them as they are for right now.

So they’re clean, they’re functionable, I was able to add a lot of style with new furnishings, with a lot of tech, we’ve got smart TVs, we’ve got chargers, we’ve got a fresh coat of paint on all the walls but I only put in about a few grand to furnish the apartments and I can make anywhere from 1600 dollars on slow months to 2000 plus on busier months in the Airbnb versus having these renovated and having a long term tenant pay market value, which is about 1100 for a one bed, one bath newly renovated apartment.

Now, I know there’s controversy about taking away from long term rentals for short term rentals. We have two long term rentals in this building and then two Airbnb’s. This way, Nick and I can really make the most of our investment but still provide a great place to live for long term tenants. So, with that being said, this bathroom, and that kitchen that you just saw, was obviously not renovated but they are super clean, new paint, and everything that we furnished with them are brand new items. So I’ve got this really cute curtain here. We put a new shower head in over here. And then, also provide in all of our Airbnb bathrooms, let me show you, I’ve got reusable shampoo and conditioner bottles. I have a little “S” for shampoo, “C” for conditioner and then I refill them with Pantene Pro-V products, so it’s actually nice shampoo. Over here I provide my guests with Q-tips, cotton balls, Um, These are not real matches but they’re just cute decor.

And then I’ll show you what’s going on underneath the sink, but I provide a hairdryer, first-aid kit, extra toilet paper, and then air freshener. I also have hand soap, a cute tea towel, a really cute waste basket that I just use grocery bags as liners to save on money and to save on, you know, plastic. We reuse those. And a really cute vogue vintage decor over here. I have a plunger, I have a toilet cleaner just in case they want to take care of that on their own, during their stay.

The bathroom is super simple, but guests love it, they’ve never had a complaint, they’ve actually said, “Thank you so much” for the Q-tips or the cotton balls. It’s these little things that don’t cost us much, that really make the difference. One last stop on our Airbnb. Just outside of the bathroom is this really cool nook. Nick and I created a video about how we made these shelves because originally they were old cabinets, here, that actually were beyond repair or cleaning, so this is probably the only area of this Airbnb that we renovated. We took out the cabinets, we found that there was brick behind it. It’s the chimney, so we exposed the brick and we put these two floating shelves for our guests’ towels, their body towels, their hand towels, make-up removing towels. Down here, you’ll find extra pillows and blankets and then of course, our favorite toiletry basket.

It’s our favorite because we get great response from guests, having these items here for them so they don’t have to go to the drugstore just to get a razor or toothbrush. A lot of these are travel size and they’re not expensive. We actually don’t refill this basket often. Guests only use it when they really need something and if you go to Amazon, or whatever, you can get big bulk items of, you know, basic toothbrushes, razors. We’ve got Pepto-Bismol, we’ve got lint rollers, static guard, spray deodorant, it’s just kind of anything that you might need when you are traveling and you forget it. We don’t have a front desk, so this is a great way to provide things for people that they might forget. That’s it, that is the tour of our Airbnb, here in Columbus, Ohio. It’s a great way to make a side hustle. For us, we love making it our full time job.

If you like the value that we’re providing with our YouTube videos, if you wouldn’t mind subscribing, that would mean so much to us. If we could improve our Airbnb spaces, don’t be afraid to leave comments in the comment box below. But for now, I’m Sarah Karakaian with Nestrs and I’ll talk to you next time. .

How To Get Design Clients: Sales and Lead Generation

How to generate leads. So I was talking to Ben Burns about this. He’s a good friend of mine now. And the question that people seem to ask , and he says it’s the wrong question is “How do I find better clients?” “How do I find better clients?” He says the better question is “How do better clients find you?” So think about that for a second. How do better clients find you? Are you easy to find? I mean, just do this exercise in your mind or your notebook right now. Write down the top three ways that somebody’s going to find you. And it’s going to be difficult I know it’s gonna be really difficult. And the top three will be referral, referral, referral. And word of mouth. You make it really hard to find you. And I include myself in this group. Don’t make it hard to find you. Okay, so now how is somebody is going to find you in the 21st century? They’re going to type something in Google, I think.

There are two ways that they’re gonna find you. Right? You got a pop-up ad somewhere or they see something. They read an article somewhere. They see you on TV which you’re not going to be on. Or they’re gonna type in something. Think about the search phrase, keywords or string. Somebody is gonna type in to find you. Amy, what do you do? I do branding for creative businesses. Branding for creative businesses. So somebody typed in “Branding for creative businesses”, would you show up on Google? No. What would show up? Do you know? I don’t know. That’s what you guys should do. You should get on it right now. Whenever you want. Type in what it is that you think somebody’s gonna look for.

This is how people are finding you right now. And the way this works is, at least the way I understand the Google works is, the more things that point to you with the same word, the better you are going to do in the rankings. We also know that if you have on your page a piece of video – that’s related to the same search string, you have a much higher chance. So what we want to do is to make it easy for our clients to find us. So… Creative people, and I’ve dealt with this. I’ve asked everybody in the company. Be more active in social media. Go out and do public speaking, create video, create content. And nobody does it. So you have to take a long hard look at yourself. And ask “What am I waiting for?” “Why aren’t I doing this?” Usually, the answer is “Because I don’t know what to say”.

So I’m going to give you a tip. I was in the same place of mine. Now, how many of you guys collect images on Pinterest, or have a swipe file like a folder where you just drag cool inspirational things into? Or, you know, you use iPhoto where you have a thousand, ten thousand, a hundred thousand images? Here is one thing that I do. I just go in my photobucket like… “Huh, that’s an interesting photo.

What can I write about that photo? What kind of caption can I provide that creates value for the people who are looking for me?”. So writing about food unless I’m a food blogger, and that’s how I want to build a career. I don’t wanna talk about that at all. So, let’s say, I’m a packaging designer. Well, go take a photos of great packages and write a little critique.

Sooner or later, people that are looking for the foremost expert, the thought leader in packaging design go up. You know, whenever they have a new logo design, or redesign, you know who they call? I almost call, always call the same people. Pentagram Design. “What do you think about the new X logo?” And Michael Beirut will weigh in on it. He’s become “that” guy. I consume contents like you cannot believe. I’m usually on my phone watching “Game of Thrones” and reading a magazine if I can. You know, it’s like this. It’s crazy. And what I do is if I hear something, or if I see something in time or whatever magazine I’m reading – I stop.

I open up keynote on my iPhone. I type it in. There it is. Boom. I just save it. I kick it out as a PNG or screen cap on my iPhone. And that goes into my Twitter feed whenever it’s ready. So I’m doing note-taking social media micro content continuously all the time. I just look at Facebook, Twitter and Instagram as my diary of ideas. as my diary of ideas. That’s all it is. And I put that out there. The key here is that you don’t always market to your people. That’s the problem. Some people are very active on Twitter, Pinterest and Instagram – but it’s just really marketing all the time.

It’s like so noisy to me. I don’t wanna do. So, Gary Vaynerchuk says something like “Jab, Jab, Jab, Right Hook”. Give three pieces of content that are valuable, then ask for a sale. And be genuine, be open, be transparent about that. Now, if you guys were to grade yourself on a score of one to ten – how are you doing in terms of making easy for good clients to find you? What score would you give yourself? I don’t expect you to say that out loud, but just think about it. I know it’s not going to be a nine or a ten. You would not be here right now. It’d probably be really low. So, let’s work on it. I’m gonna tell you one another way to generate leads. It’s worked well is… I like to market to marketers Okay.

Why? Because marketers want to sell. And they need design. And they understand they need great images, great campaigns. They need video because they want to sell something. So, something that’s worked for me twice now, and I assume it should work for you too is – when something pops up in your inbox… Let’s say like, you know, um… like skincare. Right? Like there is like a skin care center that I’ve been to. They give me a little treatment. You know, I had a scab or something.

They market to me now that I can come in for rejuvenation thing. You know who should I market to? I should market to them. Next time I come to the doctor’s office – I say “You know, I get your emails. Are they performing the way… What’s your conversion ratio? I’m just curious what’s your open rate. Say something like you know what you are talking about. Okay? Just fake it. You know? Watch a video or two on that kind of stuff.

And like, you know, “Oh, gosh! Well, what percentage your business are you generating through – direct, not direct mail, but through the email blast? Oh it’s like 0.5. Well, that’s a little bit below the norm. The norm is like 2%. What can we do to help you? And that’s your new business. It works guys. Because they want to sell They’re already actively participating on that. Okay? Another thing you can do is you can friend, follow, whatever social media channel of your choice and establish a dialogue with whoever’s running the social media thing. Now, chances are… You don’t know the CEO, the CMO, or the CRO, the c-suite executives. You don’t know them. Okay? Since you don’t know them, you don’t know, I don’t know if you realize this, but they don’t manage their social media channel. Usually, it’s some young person. It’s like “Oh, yeah. I use Snapchat. I can do this.” They’re much more likely to have a conversation with you and bring it up the chain. Let’s look at it like this.

When you see a piece of content on the internet, what do you respond to yourself? Something that entertains you, something that teaches you something. And that’s what Google says advertising is dead. In the future, all people care about are two things. “Entertain me” and “Inform me”. “Teach me something” Now, here is one thing. You guys know about marketing, right? Content marketing. Then, there is micro content marketing. Micro content, which is… you just take a big pizza. You pull the pepperoni off and you sell that to somebody. Then you take the crust, you scrape the cheese, you break up this big old thing – and just make it like these bite-sized snackable pieces of content. So, if you write a long article, that’s got seven points in it, you just block it off as tip one and you put it out there.

Okay? And then you turn that tip into a graphic. And you take the whole seven points, and you make an infographic. It’s the same piece of content reprocessed for the audience that wants to see it. So, if you have my five hacks for social media on Twitter, a lot of you guys in here are graphic designers, you can probably make a really beautiful piece of design and infographic that will get you noticed. And make sure it backlinks to your site that you got all the meta tags in there. And then break that up. You put your image up, you edit all the crap. Just get rid of all the dam photos… and if you don’t want to be a dog groomer, don’t put the dog photos in there. Edit out your channel. Okay? The reason why you follow somebody’s Instagram is you look for consistency. Seven, ten, fifteen posts of similar things. I’ll follow you. Okay? People that post all sorts of things like a toy, this and that.

I don’t follow them on Instagram. You have to be a master at the hashtag game. You have to be a master at the hashtag game. So you test the hashtag just like you test the titles in YouTube. Put in your hashtag, and see what comes up if they’re like people you want to be like. If you push out eight or nine pieces of consistent content, you will start to be discovered for that thing. Now, we have a friend, her name is Tuna Bora, she’s up to what, 40 or 70 thousand followers. She does one water color painting a day forever. She’s been super consistent. And her followers are going through the roof. Do you know the that guy, Asset Bluster, the calligraphy guy? He does one thing. He’s not showing you how to juggle, doesn’t play video games.

He’s just a really good calligrapher. And so he has over a million followers on Instagram. So think about what your vertical is. Own it. Hashtag it. Keyword that. It’s consistent. Right? We’re going to keep doing that thing over and over again. And from what I understand. I don’t do this myself, I need to do it.

Email marketing is still very effective. Relatively speaking, you need to start capturing emails, addresses right now. if you haven’t done so. So, how and why would anybody ever give you their email address? Why would they do that? Well, they’re not going to give you their email address. because they know you’re going to spam them. So what you have to do is you have to provide something of value to them. It’s and exchange. I remember when I was new to shooting video, I went to… What is that site… And No Film School has a little thing looks like a book.

It says “No Film School DSR shooting guide”. If you want to download the guide, put in your email address. I put my email address. Fine. And I get their newsletter. It doesn’t come too often, so I’m annoyed by it. And they’re a news site so I’m okay to see that. But if you keep hitting me with sales and sales, I will drop you. Okay? That’s what they do. So what you want to do is to provide a piece of content that’s valuable to them. And capture emails and build it up. The other thing that, you need to do and I don’t do, but I’ve heard this, I’ve gone to seminars on this – is you need to segment your email list. As best as possible in many ways so that you can just target. Targeting is really important. Either for ads or for whatever else that you’re doing. Ok, so these people are in this age group or in this industry so that when you need to hit them with something You’re not sending out a mass email to everybody just to the people that need to see it When it comes to social media, you have to actually care.

It’s not like a Google, you can set up your keywords on your ads and you leave it alone. You can’t just post an image and be like “I hope 20 people like it” You have to actually care, or don’t even bother. If you don’t care about your community, of if you’re not liking your followers’ stuff. It’s like you have to be genuine and you have to be authentic. Or don’t even do it. If you’re not tweeting with other people, why are they gonna do it with you.

So… and you’re in it for the long haul. That’s how I’ve done it. I don’t have millions of followers, but my engagement is much higher than… Incredible. the bigger brands. Cause I care about my followers. Like, for me, what I do it a lot of film so when I just put film on there, It’s kind of like always consistent of what I do and and stuff like that. So I get people to engage in I love doing it. It’s so fun. I’m like almost like every day – I want to just put stuff out there and communicate and talk to people. So, I think you have to really enjoy social. Like if you hate talking to other people, it’s not gonna be fun for you. And also for the hashtag thing, I just copy other people who’s doing really well. That’s what I just told you’re supposed to do. And put it into your note that you can copy every single time Yeah, you keep, yeah that’s right.

When he say put it into your notes. Like Evernote or something so it’s easy. You don’t have to type it up again. So if you have three or four hashtags you’re going to include in a comment. Just copy it. Okay? Yeah, I put it on my Google Drive. Sorry Yeah, it works. But also like, if you, like I want to do photography. I’ll tag brands that I’ve shot with. I’ve shot like… … fashion brands, and I’ll tag them. And sometimes they’ll pick it up. And they put it on their Instagram. And I’ve done that for a few, and they’ve gone like 20 to 30 thousand likes, but you know that’s how you get your name out there on Instagram.

Guys, in case you’re thinking “This sucks”, “It’s stupid and it takes up too much time.”, “I’m not like that”. Well, if you like what you have, just keep doing it. If you like the results you have right now, just keep doing it. Okay? I know it’s not fun. For some. But over time, you start to learn how to do it, and then, you get these followers and then things start to grow and happen… …then you’re like “Okay, I like this now”. You just don’t like the results right now. And it does take work. It’s like eating right and exercise. It does take work. Okay. Frank’s strange question. How important is being transparent on social media? I’m a fan of transparency. Everybody likes to live this kind of very curated life, and everything’s so perfect all the time.

I think people learn just as much from their mistakes is from their success. And if you write it in a genuine way and tell the story, then people are going to find value in that. One other thing that Carrey shared with me about Instagram from our expert is that… “Think of your post as a sequence kind of an editorial sequence” Think about the story. It’s telling frame after frame and some of these scans through. So if you’re going to talk about… Say, I don’t know, like Film Noir lighting. Don’t go from Film Noir to like Technicolor to something else and come back to Film Noir. Kind of make it like a serialized piece of content. Think about it over seven or eight frames. Okay? Is there something else you were thinking about, Frank? About transparency? Um, no.

It’s just…, it’s a very sensitive topic for me, I think. Being transparent on social media. It’s very like… I guess I’m just not used to it. But recently a bit more transparent. And I think just be trying it and seeing the feedback and… …talking to your friends at community. It just feels a lot better. I think, I was just definitely afraid of that first initial step. Right. Let’s talk about transparency for a second. I’m all about full transparency except for when I hurt somebody else, and it’s not respecting someone else’s rights. Or if it’s something that is not really creating any value for anybody. So if something bad happens to you like you lose a job… I don’t want to see you crying a lot losing a job. But what I like to see is What’s that? You want to see it? Yeah, right? Oh, you do? She’s like “Yeah…” There’s a darker side to Amy.

No, what I was going to say is that… If you lose a job and you’re sad about it, say “You know what. I lost a job today. I’m not going to whine about it. Here’s what I did wrong.” And then, you enroll more people. That’s it Okay, like recently I put something on Instagram. I got a lot of comments and from kind of offline things, and I talked about the struggle for me to do public speaking. And it’s genuine. It’s real. Alright. So moving on. How to sell things to clients that they didn’t know they need or want? Okay, that’s supposed to be not two people high-fiving each other. Or an arm-wrestle, just to be clear. All right. They’re arm-wrestling How to sell something Here’s the thing. I love this question, and hate this question. I love it because it tells me exactly what you’re thinking And I hate it because the word “sell” is in there. To me, when you’re selling, you’re convincing people of something.

And nobody likes to be sold to. I mean if you’d like to be sold to you’re crazy You know, you go to a retail store, like “Hey, can you try?” “No, just. Can I just walk over there and you leave me alone?” Right? And the classic image of the car salesman, the used-car salesman a lot… You’re being sold something and it feels very artificial. And there’s a thing, and I’ve done this, I’ve talked about this before which is… If you try to sell somebody and you keep saying all these things… People don’t believe you. Tell me something. Tell me about you, how great you are. Frank, since you have the mic. Go ahead sell me. I’m awesome No, you’re not Keep on Keep going My confidence just went from like a hundred to zero. You’re like… Now, you don’t wanna say anything Okay, that’s fine. That’s fine.

See? The thing is we just don’t believe you. So… Okay, check this out. You know. I did this talk in Bratislava, and somebody said something back to me. Like it totally messed me. Yeah. Cause, they’re like “We don’t understand this thing”. Right? So what I said to her is like… When you do the talking, you’re selling. When they say it, they believe it, you’re closing. You’re going to get the business. You need them to think what it is that you are trying to convey. All right? So one woman whines that “I don’t understand that concept.”, “I don’t understand that concept.”. I say “okay”. What if I just told you… “Trust me. I’m a great lover.” What do you say to that? She goes “Well, let’s find out” Look. Whoa! Ok, will you talk to me later? No. So, the thing is I should know about, in America, if I say… “Trust me.” I already don’t trust you. “I’m great lover.” “No, you’re not!” No great lover talks about themselves like that.

Right? So, I don’t like this idea of selling, especially they don’t need or want it. So what I want to do is to try to surface, To try to surface any kind of challenges or pain points that they’re having, and see if I could connect them with a solution. Sometimes, I’m a part of that solution. Sometimes I’m not. So we talk, we talk, we talk and then, I find out “Oh my gosh. They’re dissatisfied with the way their 3D renders look. Let’s just say. It doesn’t represent the product in its highest form and they’re a high-end company. They need to present themselves like that. Right? I don’t do 3D, but if I hear that, I’m like “You know what.

I have a network of 3D artists.” There’s a sketchy guy. His name is Frank. He talks about himself as being awesome. He really is actually. Why don’t you work with him? I can connect you two. You know what happens then usually? Okay. So one is you build trust and rapport I trust you and this rapport. And trust is very valuable. It’s much more valuable than trying to ask for the sale in the moment. A person I trust, I’m going to call many times. Usually when I do that, this almost always happens. I say “You know what, I don’t think you should do this” “You know what. You can just spend less money and go with that person.” They then insist that you must be the person that they’re ready to spend the money. This idea that’s selling something that somebody doesn’t want. I think is an antiquated idea.

You’re not that good, you’re not Jordan Belfort, he’ll sell something anybody. He uses high-pressure sales technique and people usually have buyer’s remorse afterwards. It’s not the kind of relationship you want. Yeah I think the question is rooted in, like, client comes to you and say “Hey, I need a new website” when in actuality, they have a pain point that goes beyond their website. They think it’s the website, and you are trying to sell them quote or pit, you know whatever… strategy is really what they need or something else.

So I think what the real question is how do you educate the client of what the real need is rather than… what they may think they need is. How many of you guys have said to yourself or heard, somebody tell you, a mentor of yours… some of that you respect “You got to educate the client”? How many have you said it, done it or heard that expression? Right. Almost everybody. I don’t know who said that before… …but I think the interpretation of that and how it turns into action is really messed up This is usually how I feel about this. “Let me tell you why you need this.” And you start to lecture me “Dah-da-dah, da-dah.” You just get on my face. Just like Frank telling me he’s awesome. Just get on my face. Okay. Because it’s condescending. I had a young girl who came here. Who worked for me. She was really, an incredible designer. She came to me and said “Chris, I’m trying to save your business, but you won’t listen to me.” Whew! That’s like fingernail on a chalkboard.

Beyond… You know, you just got out from the school. Do you know anything? Tell me what you know. Tell me how you know how to read a profit loss statement. What do you mean you trying to say? My company doesn’t need to be saved now. Well, It might be. We might be in dire need of that, but it doesn’t help that somebody is coming at you really hard at that. It just doesn’t work. Trust me. I’ve tried it with my wife many times. It doesn’t work. It doesn’t work. Get on my face. Usually. Okay? So, let’s talk about this term. “Educate”. Okay? If you look at the root. Root word is “educe”. It means to draw out. I’m not trying to push something in.

I’m just trying to draw out what you need. So in a situation like that when they come to you, and say “I need a website” All you have to do is ask lots of questions. Be genuinely cares “Why do you need a website?”. Well everybody has a website. Okay, let’s say that that’s true. But what is it going to do for your business? Well, I need to sell more widgets. Okay, so let me understand then your customers a little bit better. So do your customers go to your site? Well? I don’t know that. How old are your customers? What are their pain points? What are their needs? What are their challenges? And I’ll learn about that. Once I learn about that, then we realize… Your customers spend very little time on your site, but they do spend a lot of time watching these videos that you’ve made. Now all things being equal would it be better for us to spend $20,000 rebuilding your website? Or $20,000 making more video content for you. So then I’m going to figure out what it is. I’m drawing it out Okay, that’s the critical part.

If you come into it thinking in every conversation… I’m going to sell strategy. I’m gonna sell logo. I’m going to sell, uh… …brand for creative business. That’s all you’re going to do So, if you have one tool like a hammer, everything looks like a nail. That’s not the way you service clients. You’re much smarter, you’re much more versatile than that. And I think it comes out of our own insecurity… …that we just want to focus on the one thing that we are good at. Remember before, when I was telling you that the clients come to us, and they ask those things about… You know, whatever it is.

I said “We’re not the right players.” They just wind up hiring us to do all that stuff. The first time… …I did an identity design for this company called Trojan Storage. The Client said to me, his name is Brett. He’s a really great client. Brett. Great client He said I love working with you. I know you like architecture John tells me you love Architecture. I’m like “Yeah”. He’s like “I’m kind of frustrated with what’s going on right now. Could you help me design the facade to our buildings?” Yes, I can do that.

And brett. You know I’m not an architect? Because… “Yeah, Chris. I do know that” “I’m not stupid. I know that” “So what I’ll do is I’ll hire a local architect, and part of the deal is you take creative direction from Chris.” It’s freakin’ awesome! Anybody here an architect? Anybody? No? Being an architect sucks. You don’t make any money. In the first several years, you draw bathrooms.

You draw, fasteners through walls like joists and beams, that’s all you get to draw. I get to skip all that. Do the fun cool visualization and a storytelling with the images. And somebody else has to do that work. How brilliant is that? That’s pretty awesome. It’s because I develop trust. They’re going to come to me for a lot more. And I’m open, I’m honest and I did… you know, I’m not trying to be something that I’m not. And it works out pretty well I’m just open. Okay? I’ll build you an app. I’ll build you a piece of furniture. I’ll design for you. If you trust me, we’ll do it. But I don’t want to go in there thinking.

“I need to sell you a web site or architecture or anything else” That’s the difference. Sean. Okay. Is that cool? Yeah. Alright. Cool Does cold calling, emailing work? I don’t know if you can tell this photograph gives it away or not. If so, what are some of the tips and tricks? I’ve done… Three cold calls in my life. All in gear one, and it did not work. So maybe I wasn’t as persistent as I should have been. But I find out when you cold call people become really numb to that. It’s like … …you’re not qualified. I don’t know who you are, why you hit me up, the timing is bad. Remember? Keep it in the family. Reciprocity. You haven’t done anything for me. Why would I do anything for you? We would rather hire a friend.

That would do a worse job than to hire strangers sometimes that would do a better job. Just because we know that person. We’d like to help people out Cold calling does not work. Called emailing, same thing. It doesn’t work. There’s a warm lead versus a cold lead. A warm lead is somebody’s already expressed some interest in you. And what is that? One thing that you can do is you can look at the people that are looking at you on Linkedin. The people are looking at you on using Wistia because you can track all these things. And I would reach out to them. They’ve already expressed interest in you.

And we actually wound up doing that SONY job. Remember how we flew to San Fran, Matt? That’s because somebody had just friended me on Linkedin. And I reached out to him almost immediately, and said… I’m glad to connect with you. Is there anything I can do to help? So when people express interest in you, follow up with it.

And that’s how you can do. It’s called social prospecting. You know, you look at who’s looking at you. And you reach out to them. And don’t write some freaking long email Don’t do it. I don’t have a lot of time. They don’t have a lot of time. The people that are going to hire you, more successful than you that means they have less time than you. Don’t write a long email. Here’s the tip Look in your inbox, which ones did you read? Screen capture all those, put in my hotbox. Look at their subject line look at their lead sentence. They almost talk to you like they know you. And there’s something of value to you and they get to it right away. The ones that look like this much copy. I just hit delete. How to sell strategy to clients from a production standpoint? So you guys don’t know this but Frank does some really incredible 3d modeling animation, right? Visual effects work.

He and I… We’re kind of… in a similar place within the food chain of production. We’re at the bottom. There’s only one layer that’s lower than us. In terms of the decisions being made and I think it’s probably like… The colorist or something. It’s like… Oh, no. I’m sorry. The sound person is like… You know we fall. We hit the colorist and the colors fall. And he hits the sound design guy. And just we’re not really at the bottom. So now, we want to get to the top. How do we get to the top? So before, I was saying don’t sell your clients anything. I’m going to give you some more nuanced language and how to deal with this. A client will come to us 90% of the time, because they want us to produce a video for them So I’m in the same boat as you.

How do we get them from being here to talk to us about a video? To talking about something else. So we have to do a little dance. We have to slowly move with them and point them in a different Direction. I refer to as embracing and then pivoting. Okay? It’s not a sell. Because it sells a punch. I want to embrace. I want to move them to the side a little bit. How do we do that? Somebody comes in. “Chris, we’ll have the work. We saw this and this spot. We saw We’re really happy blah-blah-blah… So that’s great. That’s great. That’s the embrace. “Appreciate you coming out to find us to hear about this. I’m glad you like our work. That’s great.” But I’m doing something new with my practice. Something I have been doing in the last two and a half years. And I find that if I can sit down with my clients, and understand who their customers are… …with the challenges and then pain points are, I can better service you. Can we spend 30 minutes talking about this? Here comes the pivot.

“Yeah” In generally speaking, when I do this for my clients, they find it to be very valuable. This is by my pitch here, okay? They tend to find it very valuable. Like “Yeah, I got 30 minutes. Let’s do this” So I say “Well tell me who your customers are. Tell me what your sales channels are. Tell me how you’re doing business. I want to understand that What do you think their needs are? And we go through this. And this is part of what we teach in core. We draw out what their needs are.

We draw out what their pain points are. And through that. By the end of the conversation, We’re no longer talking about a video. You know what. You need to do the branch out your deck for us. I’m like “Ok, great.” “I’ve got to say one other thing” then I say… Because I want to start planting the seed that what I’m doing is valuable not free. Okay? Designers, creative types feel guilty to be paid for talking and thinking. When’s the last time you charge money to talk and think? Right. You can only charge if we’re on the box.

As soon as we get off and the clients ask us “What should I do with this or that?” We’re not on the clock anymore. Now, attorneys don’t work that way. Consultants don’t work that way, but designers work that way, I forgot the one last little bit in that exchange of embracing and pivoting… …is to say something like this. Now, typically… I charge ten to twenty thousand dollars to do discovering strategy. This first half an hour is free. It’s on me. I want you to see what I can do. If you find it to be valuable, let’s talk about engagement later on. But I don’t want to talk about money right now. I just want to see if I can figure out something with you. That’s it. So now they’re thinking “Okay”.

You know when you meet with a financial advisor or an attorney, The first meeting is always free so I use that language. After that, it’s on you. First one’s on me. Second one’s on you. Now, one last little nuance bit I’m going to add to this, so you guys know how I do it, is… …more often or not if I’m sitting there talking to the CEO or somebody important within the company, They’re too small. Right? A big company has many layers to get through. So after we’re done, They’re sitting there thinking “This was wonderful.

You helped me… …understand something about my business and my customers. I’ve never understood before.” That’s valuable to me. I say “Okay. That’s great. So here’s my problem if I would to charge you my normal rate, I don’t think you can afford it based on what I figured out about your company already Based on your revenue, based on your margins, you can’t afford this. But I am open to some kind of alternative compensation model. Do you guys know what that means? Alternative compensation model. Barter. Barter. Anything it’s not a direct money exchange for services Typically how I’d like to structure is, if you pay me my hard cost so I don’t go out of pocket, because I have to hire people, Everything else is negotiable. If it’s a tech company, I could do equity. If it’s a product, I could do products in exchange for services.

Or I can do a revenue share. So for every unit that’s sold that I help you move, I make a percentage of sales. This is freaking awesome It is the holy grail of what it is that we do in the service industry. To be making money while we sleep? Would you like to do that? I’ve done these deals. It’s freaking awesome. It is really awesome. Alternative compensation model. Business people understand that language. So what I do is I don’t ask for what that payment is. I let them figure it out because, generally speaking, they’re going to be more generous to me that I would be to myself.

So then I say well, what makes sense to you based on what you saw here. Hmmm… Why don’t we give you a rev share? What is rev-share mean to you? 50% after expenses, you get 50% I like that. I was going to ask for 15. I let them do it because I’m gonna negotiate them up. If it need to be. .

A day in the life of an Interior Designer

My name’s Aaron Harvey and I’m in interior design at Warren and Mahoney. An interior designer creates spaces, sells ideas, communicates a mood or feeling and that generally tells a story about a place or a time and makes you feel a certain way. I think Donald Judd say it best when he said “design has to work, art does not”. In design, it doesn’t matter how good your idea is, if you can’t communicate that to a client and get them to buy in on it, you might as well have not had the idea. During the research process, you’re essentially trying to capture a mood and a story that will communicate to the client, so that they can say, “yes, you’re speaking the same language that I’m speaking.

I know what you want to do.” I’ll principally be collecting imagery of interiors, lighting, fabric, stone, ceramic, timber, anything that feels right and communicates the aspirations of the project. You have to be passionate to do this. There are times when you’ll be in the office till 10:30pm to get in a presentation finished for a meeting the next morning. But ultimately it’s worth when you put something in front of them and their eyes light up and they smile and you’ve got it. Not everyone gets to do that. .

3:08 | Episode 02 : Interior Design

Great music on a great day doing a great thing And the Château de Versailles ! THE 3 HOURS AND 8 MINUTES CONTEST 3 HOURS TO TRY IT 8 MINUTES TO TALK ABOUT IT EPISODE #02 INTERIOR DESIGN Here are : Harry Jay Roel and Luis They came to Paris to try the new Peugeot 308 and talked about interior design Let’s discover their reactions Wow ! Cool ! I’m driving that car ! With the screen over there, everything was made for the driver because there’s nothing else missing They got rid of these unnecessary buttons And put it right in there, it’s just wonderful The main buttons are always available like here on the side And it works very fast It works very intuitive Very easy to use because I’m not looking for where is the button and then crash into a car ! I hope not ! I hope not, all right It’s functional you know it’s really really usable I like the fact that it’s just so open The fact that you have the dashboard in front of you Once again, the steering wheel isn’t distracting you So that’s a really good design Well, the i-Cockpit I think is really necessary to the driver to not move the eyes from the road I like the materials, it feels very qualitative Very soft I like that the metal is really metal, it’s not only pastics It looks like a very premium car I am very satisfied by this experience, I really like the new Peugeot 308 and I think it is definitely a good option to consider for anyone looking for a car in this segment I am very lucky to experience the new Peugeot 308

“1 BHK Home Interior Design” – Part 1 – Introduction

We are going to discuss Interior Design of a 1BHK Home. A usual 1 bedroom Hall Kitchen home is of size ranging from 350 to 500 sq ft. There are many videos on Internet where they walk you through rooms & show lot of creative work. There are so many interesting ideas. But Today we are going to stick basics. I am from team & we provide Interior design service. We must have designed more than 1000 homes now. After working with so many home owners what we have learnt is Good design is as little design as possible Let me repeat again Good design is as little design as possible When you start planning Interior of your home, you are excited, you have lot of ideas in your mind and you pick up so many ideas by doing research. Most important question you have to ask yourself is “Will that idea look good in your home for next 10-15 years ?” All the work that happens as part of Home Interior design in your house it will stay in front of you eyes for next 10-15 years may be more. So this question is very important. There are good Design practices which if used can solve these problems.

We will talk about about soem of these points in following videos To make things easy we are goign to talk about 3 aspects. THis whole series has 4 parts. This is the introduction part. and following this there are 3 more videos in which we are goign to talk about Look & Feel Functionality Budget Now these 3 aspects are most important aspects of Interior Design project. Look & feel menas how rooms is goign to look ? How they are going to appaear. Functionality – what all facilities you want ? Budget – budget is budget. How much money you are goign to spend. And that decides lot of things. You cannot plan your 1 BHK Home Interior without taking care of any of these aspects. IF yoou ignore any one aspect then whole project is going to fail. So alright this was first part this was introduction part of “1 BHK Home Interior” series . there are 3 following videos, each talking about ‘Look & Feel’, ‘Functionality’ & ‘Budget’. I will see you in second part. .

The Top 3 Questions You Should Ask an Interior Designer Before You Start a Project

The goal, when any home that I’m decorating is to mix old & new, and to keep it interesting. When we start on a big project like this, where it’s an entire home that’s Being built from the ground up. I like to begin with the floor plans. So, that is looking at each individual room as its own space. So, that’s setting up where the sofa will go, where the chairs will go, where the rug needs to go, where the lighting will go. And then, on the other hand I’m developing a palette at the same time. And so. When I say developing a palette, that’s the color and the vibe and sort of the feeling that I want the entire place to have. And once you have that floor plan and once you have that palette and that vibe figured out then you kind of can actually begin to shop. Then kind of find pieces and fill in the floor plan and make it real.

When ever I start decorating any place, I like to see what’s right outside the door. And so in Wisconsin you have these green fields and that little bit of yellow it hits the fields. Then you’ve got the big blue skies and so really we were looking at. Golds, and blues, and greens for the palette. To make the palette cohesive throughout the house there was a little bit of blue in almost every space you have. So you’ve got the blue on the island. In the living room you’ve got the blue on the sofa. Then you go to the master bedroom where it’s an intense hit of blue. You’ve got the dining room with the curtains. So basically we wove that blue throughout and then for accent colors I added in greens and golds in different sort of proportions in different spaces. When someone’s trying to begin the decorating process and start decorating their house, I think it’s really important for them to figure out what their style is and what the style of the house is.

I actually find it really helpful to get out a piece of paper and literally write down what you like. For example, for me, I would say natural. I love vintage. You’ll come up with a list of like five to fifteen different things and look at it and narrow it down. Another great way to help you out with that is to create a mood board and so get online and pin pictures or put them in dock, print them out, tear sheets, however you want to do it. Once you see all of your pictures, your images of things that you like together, you’ll start to see that there are elements that are appearing in each an every one. It helps you kind of figure out your patterns and what you like.